Environmentally Conscious Behaviour of Industrial Community in Bandung (Survey on Industrial Sentra Shoes Cibaduyut)

Development can influence and change the attitudes, values and behaviour adopted towards the environment. Changes in behaviour of industrial society can create massive impact on the environment that can be benign as well as detrimental. When the environment is adversely affected, its ability to sustain life reduces; therefore, necessitating to study the behaviour of environmentally conscious community, especially the industries as they conduct activities to meet their needs of modern technology. This study is a descriptive survey of the behaviour of matter industry. The participants are from a community in the centre of the shoe industry in Cibaduyut Bandung, particularly the shoe business units that are in the productive age range with the same composition between a total of 270 men and women. Environmentally conscious behaviour assessment is based on an index that is used by the Ministry of Environment. It consists of energy saving behaviour, littering behaviour, water utilization behaviour, carbon emission behaviour and healthy behaviour. The results show the use of electricity-saving lamps is 44.8% and that 58.1% of the participants turn off their lights as well as other electronic equipment when not in use. The main source of water was found to be tap water (89.9%) and 7.5% of the respondents use shower; 85.9% let the water drain when not in use. A total of 87.2% of the respondents have a motor vehicle and 95.3% routinely perform engine maintenance of their vehicle; additionally, 93.9% do not have the habit of turning off the vehicle when not in use. 88.2% of the respondents dispose domestic waste-water through sewers/drains and 95.9% use septic tanks. Consumption of artificial foods is around 99.8% and a total of 91.1% of respondents never buy recycled products. In conclusion, it can be said that the behaviour of energy utilization is moderate, waste processing activities is very less prevalent, utilization of clean water is moderate, carbon emissions is very high, and community health behaviour is moderate. So the environmental consciousness among public is still relatively low. Efforts to increase public consciousness towards the environment needs to be improved through education, counselling and the use of mass media. Keywords: Environmentally Conscious; Behaviour; Industrial society